miHoYo's Dawei Ge Appears at Xiaohongshu RED LAND, Becomes Biggest "Human Easter Egg" While Promoting "Starry Valley"

Xiaohongshu's RED LAND event ran October 2-6 on Fuxing Island in Shanghai's Yangpu district, expanding from 80,000 to 150,000 square meters with over 160 game and anime IPs and more than 80 booths, both doubled from last year. miHoYo's Dawei Ge attended to promote the new game "Starry Valley," joining stage activities, a float parade, and meeting a physical robot of the game's AI cafe owner "Naluo," inviting players to try the game at public beta. The four miHoYo titles "Genshin Impact," "Honkai: Star Rail," "Zenless Zone Zero," and "Starry Valley" appeared together offline for the first time.