Bloomberg's Jason Schreier: Gears of War: E-Day cost $500 million

Gears of War: E-Day did cost $500 million, according to Bloomberg's Jason Schreier: "That is a real number. That is real. That's what we're looking at here, that's what [AAA] games cost to make. Especially in North America these days". Timestamp ▶️ https://www.youtube.com/watch?v=Dx0b2Xbnnrc&t=1301s #GearsofWarEDay