How to run an indie game studio: Part 4, Setting (and hitting) quarterly rocks

Business coach Martijn van Zwieten explains how indie studios can set quarterly "rocks" — the four or five most important things to achieve in the next 90 days — to break yearly goals into concrete near-term objectives. Each rock should be specific enough to judge clearly at quarter's end, such as completing the core combat loop and playtesting it with ten players. Teams review their rocks together every 90 days to learn from misses and better gauge studio capacity.