Global game content revenue forecast to rise 2.3% to $229.1bn in 2030, supported by PC and Asia-Pacific market

Global game content revenue is projected to grow from $204.4 billion in 2025 to $229.1 billion in 2030, a 2.3% CAGR, according to S&P Global Market Intelligence Kagan. The firm attributes the growth to publishers monetising existing players through live-service retention, premium content, subscriptions and in-game purchases, with PC and Asia-Pacific leading. Cloud gaming is expected to be the fastest-growing segment at a 9.7% CAGR, while console revenue is supported by Grand Theft Auto 6 and Nintendo Switch 2 sales despite a sharply weakened Xbox Series line.