Xbox Game Pass 据报将进行重大改版

Fortune reports that Microsoft CEO Asha Sharma wants to turn Xbox Game Pass from a single-price subscription into a tiered à la carte model where players pick add-ons such as cloud gaming, multiplayer, or console-only games. The report also says the rest of Xbox's first-party games could be pulled from day-one availability, while Microsoft is already testing an ad-supported Game Pass tier. Leaked internal charts reportedly showed Microsoft once aimed for over 100 million subscribers, but growth plateaued around 35 million.

Fortune, citing people familiar with the strategy, reported that Microsoft plans a major overhaul of Xbox Game Pass that would let players choose features à la carte, including add-ons for console-only games, cloud gaming and multiplayer, under a tiered structure. The report said Game Pass cannibalized sales of Microsoft's higher-priced first-party titles and that competing internal metrics worsened the problem. It also addressed a next-gen Xbox handheld and the Project Helix console, suggesting the latter may not be cheap.