Blizzard dev says WoW: Forever's scope snowballed: 'Our original pitch internally was: We'll do 4 new dungeons'

World of Warcraft: Forever's content scope grew during development, with associate production director Clay Stone saying the team's original internal pitch was four new dungeons before it became six and then nine. He said the response to Season of Discovery, shipped in November 2023, led to discussions about a non-season version, and that appetite within the team and Blizzard built the launch scope beyond what players expected.