How Was the First "TapTap Play Festival" Pulled Off?

The first "TapTap Play Festival" was held on September 12 and 13 at Hall A of the West Bund Art Center in Shanghai, coinciding with TapTap's tenth anniversary. The small player-facing show fit nearly 100 games into an 8,000-square-meter venue and drew about 3,000 visitors per day, with overseas developers from Control Resonant, Terraria, Two Point Studios and inZOI attending. Event lead Lisa said the team set out to make a consumer show and wanted to preserve offline connections between players and developers.