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游戏LOOK· Cristian 钱·· 15 天前AI score47

Behind Steam's "Exposure Hunger": 470 Game Festivals in 6 Years, Yet Two-Thirds of Games Never Get In

Steam“曝光饥渴症”背后:6年催生470个游戏节,但2/3游戏连门都没摸到!

Brief

An analysis by the game marketing blog How To Market A Game counts 470 third-party online game festivals around Steam, yet only about 31% of new games released since 2020 have appeared in one, leaving two-thirds with no access at all. The Wandering Village topped the list with 59 festivals, while Lost Twins 2 joined 35 festivals but drew only 53 reviews after launching last year. A YouTube channel was also reported to sell exposure, with a $2,228 package yielding just 1,622 impressions and zero wishlist growth.

Source: 游戏LOOK · gamelook.com.cn