Second RED LAND Opens Today: 160+ IPs Gather on Fuxing Island with World's First Game/Anime Float Parade

RED LAND, Xiaohongshu's open-world adventure island event, opened on October 2 on Fuxing Island in Shanghai's Yangpu district and runs through October 6. The site doubled from 80,000 to 150,000 square meters, with over 160 game and anime IPs and the world's first large-scale game and anime float parade featuring about 150 community-registered users. Official figures say all five ticket rounds sold out in an average of 20.6 seconds each, and 80% of ticket buyers came from outside Shanghai.