Spending on Switch 2 Game-Key Cards in the U.S. Has Risen by 631%

Circana's Mat Piscatella shared data from the firm's latest U.S. sales report showing spending on Switch 2 Game-Key Cards rose 631% in 2026, offsetting a 3% drop across all other physical media types and lifting total physical media spending by 5%. Major Game-Key Card releases this year include Pokémon Pokopia, Elden Ring: Tarnished Edition, and Resident Evil Requiem, with Elden Ring climbing from position 41 to position 7 on the charts. Piscatella also confirmed the Switch 2 led the U.S. hardware market in both unit and dollar sales for the August and 2026 year-to-date periods.