Entire Games Are Being Ripped Off By AI, And Things Are Only Going To Get Worse

Generative AI and vibe-coding have sharply lowered the barrier to copying popular games, letting people with even light coding experience produce fully formed clones of released or upcoming titles. The recent Steam Next Fest was awash with AI slop, leading some developers to consider abstaining from releasing demos. Three developers, including Vlambeer's Rami Ismail, agree there is no clear path forward for studios and that change must come from platform holders.